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VISUAL MERCHANDISING DESIGN / HIGH POINT UNIVERSITY

A collection of work from my undergraduate experiences

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The bachelor of science and minor in visual merchandising design at HPU was developed in response to the reported industry need for graduates who are left and right-brain thinkers, who can be both business savvy and highly creative and who know how to apply the power of design to stimulate a consumer response. The visual merchandiser develops store and fixture layouts, designs window displays, creates eye-catching vignettes and artistically conveys a targeted message to the customer. Visual merchandising is a profession that occurs in retail stores, design showrooms, trade shows and other emerging venues."


During my time as a Visual Merchandising design student, I completed various studios and classes through which I was immersed into the exciting  world of visual merchandising as well as design, fashion and interior decorating. This portfolio includes my strongest projects from my eight semesters.

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SENIOR CAPSTONE

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EXPERIENTIAL MUSEUM

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BOUTIQUE CAMPAIGN

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BRIDAL SHOP

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WINE BAR

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ALDO STORE

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WINDOW DISPLAY

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POINT OF PURCHASE

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TOYSTORE

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